Good In Bread is leading the pack. It is an artisan bread business based in London that is making big waves with its fresh sourdough delivery service and its launch of the Sourdough Baking Kit. The company is bringing the joy of sourdough to kitchens in London and further afield designed for home bakers and bread lovers.
Introducing the Sourdough Baking Kit
Sourdough Baking Kit is priced at £49 and is available to all newcomers, as well as to veteran bakers who want to embark on the art of sourdough baking. The kit includes:
- Easy to use tools.
- Clear, step-by-step instructions.
- Tips for an experienced baker.
Kit allows customers to make two sourdough country loaves the same way the professionals do, using natural fermentation techniques in the sanctuary of their home. The launch is timed to coincide with Sourdough September, an annual event observed during September that hopes to take the mystery out of sourdough baking and increase participation in the traditional craft.
Fresh Sourdough Delivered to Your Door
The delivery service, run as part of Good In Bread, sees fresh, high-quality sourdough bread delivered straight to the door of Londoners whenever they fancy taking a break from the shop-bought stuff. The customer can place a single order for buns, rolls, loaves, and bagels on a one-time basis or become a subscriber.
The company works with Sciascia Storey, an independent artisan bakery in West London that prides itself on using organic flours, natural leavens, and slow fermentation techniques. In this partnership, every product is guaranteed to have a bursting flavour made with precision.
Bread with a Personal Touch
Founder Emily Caron has a broader range of ideas behind the business, inspired not only by her upbringing in Brittany, France, where bread was a cherished daily staple but also by the family and the surrounding community in Vancouver. Emily’s passion for sourdough shines through in everything she does with Good In Bread, from the beautiful recipes to her commitment to artisanal techniques.
Sourdough is ‘good for the soul and body,’ Emily says, and she offers some of the holistic benefits of her baking process. She has a whole life and wanted to share her love for bread with as many people as possible through the delivery service and baking kits.
For Time-Savers: Par-Baked Loaves
Good In Bread has an Organic White Country Sourdough Par-Baked Loaf from £7.90 if you want the satisfaction of fresh bread but do not want the effort. Partially baked, these loaves can be finished at home in minutes to enjoy the taste of fresh sourdough daily.
Flexible Subscription Plans
A customer favourite is the company’s ‘Loaf OF The Week’ Plan, which includes six sourdough varieties and seasonal loaves. Customers are genuinely spoilt for choice if you opt for weekly, fortnightly or monthly delivery or create bespoke bundles.
Commitment to Sustainability
Good In Bread takes sustainability seriously and partners with Packfleet, a zero-emission courier service. It delivers using electric vans and for every cargo it delivers. The company supports embracing eco-friendly practices within the organization.
A Celebration of Sourdough
Delivering food is one thing, while baking is another. It is an invitation to join a sizeable sourdough community. If you prefer ready-made bread or not, Good In Bread has you covered. The London cameras and Good In Bread show how to create quality bread that is delicious, sustainable, and expertly crafted.
Noah Lewis is a health and nutrition writer dedicated to promoting wholesome eating habits, sharing delicious recipes and tips for a balanced lifestyle.